HANGZHOU, Oct 9 (TNA) – Sales of Thai rice and fruit on Alibaba’s Tmall.com have reached over 100 million baht.
After Thai commerce ministry and Alibaba Group signed a cooperation agreement on April 19 to sell Thai rice and rice products on the Thai Rice Flagship Store of the Tmall.com website, Thai goods have been well received by Chinese consumers.
Alibaba has also organized sales promotion for Thai rice at more than 2,000 Tmall marts and Hema Fresh stores in China.
At the upcoming event “Tmall Super Selection Day- World’s Best Rice” to be held at Alibaba Group headquarters in Hangzhou from Oct 10-11, Thai Deputy Commerce Minister Chutima Bunyapraphasara led commerce officials to introduce Thai premium rice “Nakhon Ratchasima RD43” to Chinese consumers.
Currently, more than 200 items of Thai rice, rice and fruit products are available on Tmall.com with the total sales worth over 100 million baht.
The Commerce Ministry targets to increase Thai products on Tmall to more than 500 items by the end of this year. (TNA)